Brentford is set to make a £40 million bid for West Ham’s left-back El Hadji Malick Diouf, who was signed for around £19–22 million last year. Despite the attractive offer, West Ham should retain Diouf, who performed well in the Premier League and featured in the World Cup, as he is crucial for their Championship promotion push. The club is financially secure after recent player sales, making the bid insufficient given Diouf’s value and potential impact. Replacing him would be costly and challenging late in the transfer window.
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