U.K.-based streamer DAZN has entered the local NBA broadcast market by securing streaming rights for New York’s MSG and YES networks, becoming the exclusive digital provider for non-national games of the Knicks and Nets. DAZN is reportedly negotiating with several other teams, aiming to expand its U.S. presence amid the decline of regional sports networks (RSNs). This shift towards streaming could impact how fans access games, with potential changes in pricing and packages for broadcasts. The transition indicates a move away from struggling RSNs, setting the stage for a new era in sports broadcasting.
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