Lon Rosen, the new president of business operations for the Los Angeles Lakers, has appointed Michael Spetner as the chief strategy and growth officer, a newly established role aimed at enhancing the team’s long-term business strategy and international growth. Previously, Spetner served as the Dodgers’ vice president of business strategy and analytics, where he significantly boosted the team’s engagement with international audiences. Rosen emphasized Spetner’s leadership will help optimize the Lakers’ business for sustained value. This hire marks a key step in the ongoing front office overhaul under new owner Mark Walter.
