NBA games this season are averaging 1.81 million viewers across NBCUniversal, ESPN, and Amazon Prime Video, marking a 27% increase from last year and the highest average at this stage since 2017. When including NBA TV, the year-over-year increase rises to 53%, despite fewer games being aired. Additionally, 87 million people have watched NBA games this year across various platforms, the highest viewership in 15 years and an 89% rise from last year.
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