ESPN’s first Wednesday night doubleheader drew an average of 2.33 million viewers, marking a 44% increase from last season and ranking as the network’s third most-watched opening night doubleheader. The Spurs-Mavs game led with 2.49 million viewers, while the Cavs-Knicks matchup attracted 2.17 million; additionally, “Inside the NBA” averaged 1.0 million viewers, up 13% from the previous year.
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ESPN Draws 2.33M Viewers for Wednesday Doubleheader Viewership Increases 44% From Last Year
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