The Los Angeles Clippers opted for Intuit’s $550 million naming rights deal over Aspiration’s higher bid, choosing the more established firm. Aspiration, which has since filed for bankruptcy and faced legal issues, secured a jersey patch sponsorship with the Clippers, while the NBA investigates a potential salary cap violation related to a $28 million endorsement with player Kawhi Leonard.
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Aspiration Bid More Than Double Intuit For Clippers' Arena Naming Rights
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