Puma and Manchester City have made Premier League history with a record-breaking kit deal extension valued at potentially £1 billion over ten years, marking £100 million annually until at least the 2034/35 season. This partnership, which has significantly bolstered both brands, enhances City’s financial stability while allowing for deeper integration of lifestyle and cultural collaborations.
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Manchester City make Premier League history with eye-watering new Puma kit deal
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