Jim Nantz, CBS’s lead play-by-play announcer, predicted that the Thanksgiving game between the Kansas City Chiefs and Dallas Cowboys will set a new record for regular-season NFL viewership, possibly reaching 45 to 50 million viewers. He emphasized the significance of showcasing two iconic teams on a highly-watched day, noting that previous Thanksgiving games have historically drawn large audiences, with the current record at 42.1 million viewers. The matchup promises to attract a substantial captive audience, reinforcing the NFL’s appeal on Thanksgiving.
